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Execution: The First 60 Days • Book + coaching programme

Your idea doesn’t need another notebook. It needs the next 60 days.

Execution is the tactical path for founders who want to move from idea and intent into real operating momentum. Start with the book or use the coaching intensive to turn the first 60 days into customer conversations, a clearer offer, a simple system and measurable progress.

eBook R250 • Paperback R350 excluding delivery • Execution intensive R5,000

Founders sharing ideas during a FIT community gathering

THE BOOK

Choose your format

R250 eBook

Read digitally and start implementing immediately.

R350 paperback

Physical copy priced excluding delivery.

THE COACHING

Execution intensive

R5,000
  • Live coaching sessions during the 60-day period (schedule to be confirmed)
  • 60-day implementation roadmap
  • Templates, scripts and weekly checklists
  • Email accountability touchpoints between sessions
  • One final review and next-step plan

THE VALUE

What you work toward

  • Define one real 60-day business outcome.
  • Speak to potential customers and validate your next move.
  • Ship a simple offer, landing page or sales workflow.
  • Build a working cadence you can keep using after the programme.
  • Target 10 meaningful customer conversations, depending on your offer and effort.

The 60-day coaching programme, made practical.

This intensive is for founders who want more than inspiration. It helps you move from “I should start” into a structured 60-day execution plan with support along the way.

IncludedWhat it means
Scheduled coaching sessionsUse the sessions to review your plan, remove blockers, refine your offer and keep momentum moving.
Weekly implementation rhythmEach week has a focus: clarify, validate, ship, follow up and measure.
Execution toolsUse quick-start checklists, templates and scripts drawn from the book and OPERATOR framework.
Outcome reviewEnd the 60 days with a clear record of what was built, learned and what comes next.

Who it is for

Best for founders who need a forcing function.

  • Founders validating a new venture or product idea.
  • Operators stuck in planning mode who need a clear next 60 days.
  • Entrepreneurs launching a second or third business who want a repeatable playbook.
  • Readers of Navigating Entrepreneurship or Execution who want hands-on support.

Make the next 60 days count

Pick one real outcome. Build toward it every week.

Start with the book, or use coaching if you want accountability and practical support while you implement.

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