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Community in action

Real people. Real momentum.

A look inside our founder gatherings, workshops and community conversations.

Networking event
Founders workshop
Community event
OUR ECOSYSTEM

Building alongside organisations that support entrepreneurs.

Founders grow faster when practical education, access to tools and industry relationships come together. These organisations have been identified by FIT for its ecosystem showcase; individual sponsorship and partnership roles will be labelled when confirmed.

Peach Payments logoPeach Payments
Brevo logoBrevo
Bolt Business logoBolt Business
Old Mutual logoOld Mutual

Rooted in South Africa. Built for founders everywhere.

Founders in Tech (FIT) is a founder-first community and practical business learning platform. We help entrepreneurs turn ideas into operating businesses, use technology to improve how they work, become ready for growth opportunities and build relationships that open doors. Our network spans South Africa and founders around the world.

We exist because starting and growing a company can be isolating. Access to information alone is not enough: founders need coaching, usable frameworks, accountability, the right introductions and an environment that rewards meaningful progress.

Whether you are launching a first venture, modernising an established company, scouting promising startups or building programmes that serve entrepreneurs, FIT helps you find a practical route to collaborate.

You can’t scale what you can’t track.

Explore coaching

Execution over theory.

Real frameworks, useful connections and a bias for action.

WHY WE EXIST

Make entrepreneurial progress more possible.

Founders in Tech connects coaching, applied learning and real opportunities. We believe entrepreneurs should leave a conversation with an action, a tool, a clearer decision or a useful introduction—not just inspiration.

For founders

Learn practical sales, marketing and business systems. Build consistency with self-paced programmes or coach-assisted implementation.

Explore programmes →

For entrepreneurs

Find peer accountability, business coaching and approaches to making an existing business more efficient and resilient.

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For investors

Connect with relevant founder communities, reach startup applicants and collaborate on readiness and accelerator initiatives.

Explore investor partnerships →

For ecosystem partners

Work with FIT on founder programmes, sponsorships, exhibitor opportunities and industry connections that create value.

Explore partnerships →
Who we are

A community for the people building what comes next.

We help people move from intention to execution, together.

Our story

FIT began as a small group of entrepreneurs searching for something different: practical conversations with people doing the work. The goal was not another room of theories or business jargon. It was a founder-first space for learning, sharing useful systems, and getting things done.

Why we exist

Running a business can be isolating. Founders have to sell, build teams, manage cash flow, find the right tools and make hard decisions, often without a trusted sounding board. FIT exists to make practical knowledge, relevant connections and implementation support easier to access.

Our mission

Help founders digitize, automate and scale one system at a time. We connect entrepreneurs to people, frameworks and tools that make everyday business execution clearer and more consistent.

Our vision

A connected global community in which founders have the confidence, skills and relationships to build resilient, well-run businesses. Rooted in South Africa, open to ambitious entrepreneurs wherever they are building.

Our values

Execution over theory. Candour without ego. Relationships before transactions. Curiosity and continuous learning. Accountability for outcomes. These are proposed articulations of the FIT approach for founder approval.

For founders and entrepreneurs

Whether you are validating your idea, making your first hires or improving an established operation, FIT helps you explore practical ways to work smarter. It is built for entrepreneurs who want to act on insights, not just collect them.

For investors and partners

Investors, corporates and ecosystem builders can meet entrepreneurs tackling real business challenges, explore collaborations, and support practical programmes. FIT facilitates access and relationships; membership does not guarantee investment or introductions.

How we work

Through founder conversations, live events, workshops, coaching, resources and community connections. Our mantra is simple: You cannot scale what you cannot track. The aim is to leave with a next step you can actually implement.

A home in South Africa. A global outlook.

FIT is based in Rivonia, Sandton, Johannesburg and organises in-person events in Johannesburg, Cape Town and Durban. We welcome founders around the world, while making clear which programmes and activities are available remotely.

The people behind FIT

Built by founders. Powered by community.

Community gathering

Brian Mlambo

Founder of Founders in Tech. South African-based entrepreneur, author and speaker; author of Choose the Journey and Execution: The First 60 Days.

Founders workshop

Amanda Ndlovu

Community Leader at FIT, supporting relationships and engagement across the founder community.

Wherever you are building, find your people.

Rooted in South Africa. Built for founders around the world.

Explore coaching →
FOUNDERS IN TECH COMMUNITY

Build with people who understand the journey.

Join the FIT founder community for free. Tell us about your business, what you're working toward and the support you need so we can share relevant resources, conversations and opportunities.