Dealmakers Elevated · Cape Town Thu 3 Dec · Johannesburg Fri 4 Dec 2026
Early access R2,500 until 15 November · -- days left
A one-day build for founders with clients

Build your sales engine in one day.
Prove it in 60.

Leave with your offers, prospecting, pipeline, outreach and tracking built. Then 60 days to prove it for a share of R150,000 in cash.

Choose your city. Same one-day build, same 60-day challenge.

65,000+ founders have attended our events·120 seats
Two cities

Pick the day that suits you.

The programme, the tickets and the prices are the same in both cities.

Cape Town

Workshop 17 Watershed

  • DateThursday 3 December 2026
  • Time09:30 to 16:00
  • VenueWatershed, 17 Dock Road, V&A Waterfront, Cape Town, 8002
Get Cape Town tickets
Johannesburg

WeWork, Rosebank

  • DateFriday 4 December 2026
  • Time09:30 to 16:00
  • VenueThe Link, 173 Oxford Road, Rosebank, Johannesburg, 2196
Get Johannesburg tickets

Early access R2,500 until 15 November in both cities. All prices include VAT.

Highlights from our Tech Mixer and Automation Masterclass in Cape Town

Event description

One day to build your sales engine. Sixty days to prove it.

What Dealmakers Elevated is

Dealmakers Elevated is a one-day build event for founders who already have paying clients. It runs in two cities: Thursday 3 December 2026 at Workshop 17 Watershed, V&A Waterfront, Cape Town, and Friday 4 December 2026 at WeWork, Rosebank, Johannesburg. The programme is the same in both. You do not sit and listen. You build, with floor coaches working the room at about one per 15 founders.

By the end of the day you leave with the first working version of five things:

  • 3 offers, crafted in a guided session
  • Prospecting processes set up for your business
  • A sales pipeline with follow-up automations
  • Outreach sequences written and scheduled
  • Tracking and reporting, so you can see what works

The system is not finished on the day. December is for finishing and testing it.

Then 60 days, tracked

From Monday 4 January to Friday 5 March 2027, your outreach, calls, clients and revenue are tracked in a weekly dashboard. R150,000 in cash is guaranteed to the founders who prove it works. Results are judged against your own baseline, not on who attended. Winners are announced on Saturday 20 March 2027.

Who it is for

Founders and owners who already have paying clients and want a repeatable way to find and close more. It is not for pre-revenue ideas.

Why come

Inspiration without a system ends up in a drawer with the business cards. In one day you build the system. You sit in a pod of 6 to 8 founders with a similar type of sale. Then 60 days of tracked results show whether it works.

Three ticket options

Early accessR2,500Valid until 15 November

The full ticket, at the lowest price.

StandardR3,500Available after 15 November

The full ticket.

One-on-oneR10,000Limited seats

The full ticket, plus Brian's team builds your own system with you, one on one, with 2 check-ins in January and 2 in March.

Every ticket includes: engine audit and blueprint; the build day with tea, lunch and drinks; two live December build clinics and a help channel; the systems library, 6 months access; a sales pod with a day-30 check-in; and entry to Prove It. All prices include VAT.

Our partners
AkhaBidPartnerStartup Grind Cape TownBrevoApollo
Become a sponsor

R150,000 FOR THE FOUNDERS WHO PROVE IT WORKS.

In cash, guaranteed. Judged on verified results against your own baseline. Not on who attended, and not on who is biggest.

Results vary. Prizes are decided on verified results under the published rules.

Stories

What founders say.

From our Dealmakers Sales Automation Training

“I walked in with a messy spreadsheet and walked out with a pipeline that follows up by itself. By Monday I had calls booked.”

Thabo Nkosi, Founder, Johannesburg

“I’ve been to a lot of networking events. This is the first one where I left with something working instead of a stack of business cards.”

Priya Naidoo, Managing Director, Durban

“I was sceptical that you could build a sales system in a day. By the afternoon my outreach sequence was written and my booking link was live.”

Pieter van der Merwe, Owner, Stellenbosch

“I used to chase leads from my phone at night. Now the system does the chasing and I show up to the calls.”

Lerato Mokoena, Consultant, Pretoria
More stories (4)

“The weekly dashboard kept me honest. When you track outreach and calls, you stop guessing what’s working.”

Zanele Dlamini, Co-founder, Sandton

“My whole team now uses the same follow-up process. Nothing falls through the cracks anymore.”

Ruan Botha, Sales Lead, Bloemfontein

“I met a partner in the room, and we closed our first joint deal within weeks. The drinks afterwards mattered as much as the programme.”

Aisha Patel, Founder, Cape Town

“The 60-day tracking made the difference. Having to show the numbers pushed me to do the work every week.”

Sipho Khumalo, CEO, Midrand
What you leave with

Five things, built with us on the day.

You build the first working version on the build day: Thursday 3 December in Cape Town or Friday 4 December in Johannesburg. You finish and test it in December. From Monday 4 January it runs. Together they become one automated sales engine.

An automated sales engine

All five parts connected into one automated sales engine that finds, follows up and tracks for you.

  1. 3 offers crafted

    In a guided offer-crafting session, you write three offers and pick the one to take to market first.

  2. Prospecting processes

    Three proven prospecting techniques that work across different industries and markets, set up for your business.

  3. A sales pipeline

    Built in the system, with how to manage it and follow-up automations that chase quiet leads.

  4. Outreach sequences

    Email, WhatsApp or LinkedIn messages written and scheduled.

  5. Tracking and reporting

    The weekly dashboard that logs outreach, calls, clients and revenue. It is also your evidence for the prize.

The day

Both cities run from 09:30 to 16:00, with the sessions in this order. Detailed timings to be confirmed.

1Registration and networking
2Coffee, welcome and how the day works
3Offer crafting
4Tea break
5Prospecting
6Lunch
7Pipeline and follow-up
8Outreach sequences
9Tracking and reporting, and lock your plan
10Drinks and networking

Full agenda

Key dates

Sun 15 NovEarly access ends
Thu 3 DecBuild day, Cape Town
Fri 4 DecBuild day, Johannesburg
Fri 18 DecEngine finished and tested
Mon 4 JanLaunch day
To Fri 5 MarProve It window
Sat 20 MarWinners announced

See every date

Pricing

Three tickets. The lowest price ends 15 November.

Early access ends in
--Days
--Hours
--Minutes
--Seconds
Then the price rises to R3,500 after 15 November.
Lowest price

Early access

R2,500
Valid until 15 November
  • Access to all sessions on the build day
  • Engine audit and blueprint before the day
  • Tea, coffee, lunch and drinks
  • Two live December build clinics and a help channel
  • The Dealmakers systems library (6 months access)
  • A sales pod with a day-30 check-in
  • Entry to the R150,000 prize challenge

Standard

R3,500
Available after 15 November
  • Access to all sessions on the build day
  • Engine audit and blueprint before the day
  • Tea, coffee, lunch and drinks
  • Two live December build clinics and a help channel
  • The Dealmakers systems library (6 months access)
  • A sales pod with a day-30 check-in
  • Entry to the R150,000 prize challenge

One-on-one

R10,000
Limited seats
  • Everything in Standard
  • Brian's team builds your own system with you, one on one. Your system is fully built by the end of the day.
  • 2 check-ins in January and 2 in March

All prices are in rands and include VAT. Request a quote or invoice · Enquire about exhibition opportunities

You go to the events. You leave with a stack of business cards. Then nothing happens.

Most founders never turn those contacts into clients or partners. By the time you get round to following up, the moment has passed. Only about 3 in 10 people at networking events find clients, partners or lasting relationships. The problem isn't who you meet. It's that you have no system for what happens next.

Dealmakers Elevated fixes that. In one day you build the system: three offers, a prospecting process, a pipeline with automated follow-up, outreach sequences and tracking. Then 60 days of tracked results show whether it works.

Brian Mlambo
Why I built this

Over the last 6 years, I've run more than 200 networking events.

I go to these events myself, and I know the feeling on the drive home. You're fired up, your pocket is full of business cards, and you've got a list of people to follow up with.

Most people go home with inspiration and no clear blueprint for what to do next. A few days later you're back to square one, and the cards go in a drawer.

In my experience, only about 3 out of 10 people at these events actually find clients, partners or lasting relationships. The room isn't the problem. The missing system is.

So I built Dealmakers Elevated: one day where you build your sales system, and 60 days where your results are tracked to prove it works.

Brian Mlambo

Who builds with you

Brian, and one expert per topic.

Brian Mlambo

Brian Mlambo

Host and lead
Founders in Tech

Offer crafting

Expert to be announced soon
Founders in Tech

Prospecting

Expert to be announced soon
Founders in Tech

Pipeline and follow-up

Expert to be announced soon
Founders in Tech

Outreach sequences

Expert to be announced soon
Founders in Tech

Tracking and reporting

Expert to be announced soon
Founder asking a question at a past eventFounders talking at a past eventTwo attendees at a past eventFounders in conversation at a past eventAudience at a past eventGroup photo at a past event

Past events.

The venue and what is included

Two cities, one programme.

Cape Town: Workshop 17 Watershed, Thursday 3 December 2026, 09:30 to 16:00. Watershed, 17 Dock Road, V&A Waterfront, Cape Town, 8002.

Johannesburg: WeWork, Rosebank, Friday 4 December 2026, 09:30 to 16:00. The Link, 173 Oxford Road, Rosebank, Johannesburg, 2196.

Tea, lunch and drinks are provided. Floor coaches work the room at about one per 15 founders. You sit in a pod of 6 to 8 founders with a similar type of sale.

Attend the full day. If you do not leave with a first working version of all five parts of your sales engine, we refund your ticket in full.
It does not cover what you earn. We do not promise anyone a result.

Every ticket includes

  • Engine audit and blueprint, by Wed 2 Dec
  • The build day, with tea, lunch and drinks
  • Two live December build clinics and a help channel
  • The Dealmakers systems library, 6 months access
  • A sales pod with a day-30 check-in
  • Entry to Prove It: the dashboard, weekly commitments and a day-60 re-score

Prices include VAT. More detail

FAQ

The questions founders ask most.

Who is this for?
Founders and owners who already have paying clients and want a repeatable way to find and close more. It is not for pre-revenue ideas.
What will I walk away with?
A first working version of five things: 3 offers crafted, prospecting processes, a sales pipeline with follow-up automations, outreach sequences, and a tracking and reporting system. Together they become one automated sales engine. Then December to finish and test it.
I'm not technical. Can I keep up?
Yes. We provide templates. Floor coaches work the room at about one per 15 founders, and there are two live online build clinics in December.
Which city should I attend?
Whichever is easier for you to get to. Cape Town is on Thursday 3 December 2026 at Workshop 17 Watershed, V&A Waterfront. Johannesburg is on Friday 4 December 2026 at WeWork, Rosebank. Both run from 09:30 to 16:00. Tickets and prices are the same in both cities.
Is the programme the same in both cities?
Yes. Same one-day build, the same five things built, the same December support and the same 60-day challenge. Only the venue and the date differ.
Can I attend both?
There is no need to. The content is the same in both cities, so one build day is enough to build your system. Entry to the prize is once per business: one business can enter only once, in one city.
How does the prize work?
R150,000 is shared across the strongest verified results. It is judged on a 100-point scorecard under published rules. Nothing is left to random selection. See the full details.
Do I have to win to get value?
No. Every founder leaves with the built system, the library, the pod and the dashboard, and an Elevated Dealmaker badge if they finish.
What do I need to bring?
A laptop and charger, your accounts open, and your intake form completed.
Is a weekday realistic for a founder?
It is one working day: Thursday in Cape Town, Friday in Johannesburg. We built it to be the most useful day of your quarter, and it ends with drinks.
Will I get a VAT invoice?
All prices include VAT. Request a quote or invoice.

See all questions

Early access R2,500
Until 15 November
Secure your seat